BSkyB
Brand Value: $3,107 Million
"Right from the beginning, I said I wanted to be more famous than Persil Automatic," said Victoria Beckham. In 1993, she joined three other unknown girls to form The Spice Girls. We weren’t to hear from them for several years but Beckham’s ambiti...
Benetton
Colours Of The World
It was the end of an era for one sector as cigarette advertising on TV was banned. For the clothing and retail sector it was boom time. Carnaby Street had become the epicentre in London for fashionable boutique stores and Twiggy had mod...
Perrier
Made by nature.
Water, water everywhere – it was the ultimate brand accolade. Perrier was persuading consumers to buy a product they could get for free from their tap. The notion of buying a bottle of water to drink like a Coca-Cola or glass of wine was a brand-...
British Gas
If You See Sid Tell Him
As Argentinian footballer, Diego Maradona handballed his way to become the most-hated man in the UK, a nation consoled themselves by buying lots of British Gas shares, reading a new newspaper called The Independent and watching a new Australian s...
Easyjet
Brand Value: $589 Million
In 1995, the new order arrived in the form of two enduring brands fit for a brave new world –easyJet and Sony Playstation. Each brand has since revolutionised their industry.
No-frills airline, EasyJet, led by larger-than-life Greek entrepreneu...
Orange
Babies: 1,2,3,4...
The future was bright the future was Orange in 1994. In a confusing, complex, expensive mobile phone market, late starter Orange spoke to its customers in a language they could understand. From per-second billing to smart phones, Orange became a ...
Toyota - Corolla
A car to be proud of
This year we said an emotional farewell to supersonic aircraft, Concorde, as it soared on its final transatlantic flight, ending 27 years of aviation history. The plane, which cost passengers £9,000 a ticket, reached 1,350mph and 60,000 feet duri...
Dove
Real Curves
In 2004, a whole nation of British women breathed a sigh of relief with the launch of Dove’s Real Beauty Campaign. Breaking conventions by using real, curvy women in its advertising rather than skinny models, the point of view of Dove, Unilever’s...
Apple Computer
Brand Value: $13,648 Million
Although Arthur C Clarke’s: 2001: A Space Odyssey was not being played out in the real world of 2001, the cult book and film had become a source of inspiration for the most significant innovation for years. Apple’s iPod, launched on October 23, 2...
Join the debate
To celebrate our 50th Anniversary we have already chosen 50 Golden Brands from 1959 to 2008, but now we want you to help us choose the Golden Brand of 2009 which will be awarded at our 50th Anniversary Gala Dinner on November 16 at the Battersea Evolution.
Which brand do you think is worthy of our Golden Brand of 2009?